Saturday, August 27, 2011

Important Tips On How To Be Successful As A New Insurance Agency

By Austin Ryder


So you are the new kid on the insurance block? How can you build a clientele and become profitable? Keep in mind these tips might seem excessively easy, but do not make the mistake of discarding them, as they can produce many insurance leads for you.

Meet your community! Almost all of your first sales are going to come from relatives and friends. Then you want to launch out with referrals from them. In the meantime, you want to step OUT of your office and meet your neighbors! This might seem old school to you, but it still is an important step not to be missed! It may feel awkward knocking on doors, but what about talking to the waitress who serves you at lunch? Oh, and do not forget the pleasant attitude and decent tip! Do not be scared to tell folk what you do. You never can say who had just spent the last few days price quoting insurance or who has lost their job and needs to roll their 401k into a new plan.

Don't wait till Xmas to send your customers a card. Keep in contact with as many as possible and acknowledge all of their milestones: New baby, new home, new car, graduation, retirement, for example. Keep a watch on your local stories too. Let your clients know that you are keen on more than their money at renewal. It may take a little extra work and one or two more stamps and telephone calls, but don't let that slip by unobserved. You will be shocked that you will be highly referred if your client base feels valued.

Generally go looking for the possibilities! For example: Try reputable online leads programs, cross-sell your current clients, give free conventions. You provide folk information and data now, later they are going to be more likely to contact you rather than somebody unfamiliar.

The insurance business is a very competitive business. Stay on the edge and never drift into smug satisfaction. Always be willing to stretch yourself and keep training and learning. Your clients will benefit from your confidence and information, and so will your profits!




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